What is Bendigo Bank?

Date Published : Tuesday, March 11, 2008

As purely Australian businesses go, there are few more etched into the national psyche than Bendigo Bank.

Started in order to store the wealth of the Victoria gold rush in the 1850s, the Bendigo Mutual Permanent Land and Building Society was founded in 1858. People from across the sparsely populated nation flocked to the mining town of Bendigo in order to be a part of the gold boom.

Throughout the next 100 years, a number of building societies were acquired by the bank and, in 1995, it changed its name to Bendigo Bank.

The head offices for the bank are still in the regional Victorian town of Bendigo, although home of the regional headquarters is the Docklands area of Melbourne.

Recently, the bank merged with Adelaide Bank in South Australia to enhance its market share beyond its heartland of Victoria and Queensland.

Bendigo Bank operates a franchise program by the name of Community Bank, where the locals operate and own the incorporated branch, which is supported financially and administratively by Bendigo Bank.

The Community Bank scheme now has nine branches across Australia, in small towns, far away from the capital cities. In March 2008, the ninth was launched in Port Lincoln, South Australia.

Bendigo Bank managing director Rob Hunt said: "We have identified South Australia as a growth area for Bendigo Bank, particularly in light of the Adelaide Bank merger and we are excited with the opening of Port Lincoln Community Bank branch."

Like most banks throughout Australia, Bendigo Bank offers a typical range of services bank accounts and credit cards, as well as home and personal loans. Different kinds of investments, home and motor insurance are also offered.

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